Marketing automation is red hot right now. Rightly so, as it’s got what marketers have wanted for a long, long time, and has a boatload of benefits, from increased leads and conversions, to a streamlined marketing and sales pipeline, to a better customer relationship through personalized content. If you’re considering an investment in a marketing automation system, or MAS, it’s time to figure out which tool works best for your needs and budget.
KW2’s Marketing Automation Comparison Tool will show you a side-by-side comparison of the six most popular marketing automation systems, with details on: